Ready to get started with creating UGC content?
User-generated content is any form of content, such as images, videos, text, testimonials, and audio, that has been posted by users on online platforms. This content is purchased by brands to use your content on their social media channels.
Often this does not even require a post from you, which is why it’s a great strategy for smaller content creators who are looking to land a paid brand deal and earn some extra money as a side hustle!
This is how it works.
A brand will ship you a product to create content with.
The brand will also provide you with a set of deliverables (example: create 5 videos to post across social media channels), a list of talking points they want you to touch on, and any do’s and don’ts they’d like to see if your content. You will be provided with a document with all of this information along with deadlines.
Next steps will be creating content. You’ll want to take consideration where you are going to shoot, when, etc. when planning out your content creation for your band deal.
The next steps after submitting usually entail a brand approving, rejecting, requesting edits for your submitted content.
Once everything is approved and submitted, you get paid- a price that is often times set by you!
Influencer platforms
Influencer platforms are the best way to get your foot in the door with influencer marketing and easily connect with the right brands.
15 UGC creator platforms
Sign up for these 15 UGC creator platforms to gain access open brand collaborations.